Graph-powered CRM

CRMs are great tools for companies to develop strong and lasting relationships with their customers. Unfortunately, companies still cannot leverage massive volume of highly connected data through their CRM.

In this talk we'll see how to get better insights from your CRM by leveraging the power of graph algorithms. Graph analysis gives you an higher understanding of sales context which allows them to take smarter decisions. Link analysis methods, such as pathfinding methods, expose new connections within a sales ecosystem in a . glimpse.
Understanding the connections within sales data is definitively one step toward better personalization of customer relationships and, in such a connected world, it might even be the ultimate key to close sales.

23 14:00 - 14:50



Target Audience

Operator, User, Integrator

Target Level



Apollo 3

Get tickets now!

Full conference pass

Full access to trainings, conference & party

Access to 2 day trainings

Access to 3 days conference

All coffee breaks

3 Lunches (Italian specialties!)

Join the night party

Join the community sprints


+ Fee & VAT

1-day conference pass

Access to one day of the conference

1 Day of conference

3 Parallel tracks

2 Coffee breaks

1 Lunch (Italian specialties!)


+ Fee & VAT

(+1) Party

Get an additional entrance to the Plone Party!

Bring a friend/partner at the party and share the medieval and renaissance atmosphere that surrounds the Este Castle.


+ Fee & VAT